This Post Is Sponsored By It’$ My Money by Patrina Dixon
Join Patrina Dixon, Personal Finance Expert, International Speaker, and Best Selling Author. Patrina guides individuals towards financial freedom through P. Dixon Consulting, offering money management workshops for all ages and sharing her insights in her best-selling journal series "It’$ My Money™." Discover essential financial tips on her blog and gain valuable insights from The Money Exchange podcast. » Learn More Here! «
Happy New Year, The BPA Insider Is Back!
After a brief hiatus, the BPA Insider is back for 2024! We took a brief break so that we could bring you a bigger and better experience in 2024.
As we get closer to our first year anniversary of BlkPodNews.com, we are excited about some of the new features and return of some old ones that we will be bringing you over the next few weeks.
So what are we bringing you?
⭐️ Feature Fridays Returns
Adell Coleman returns this month with one our most popular channels, Feature Fridays. This channel is powered by our friends over at DCP Entertainment and highlights Black podcasters and professionals within the podcast industry.
FF is open to all Black podcasters and professionals within the industry, so if you or know of someone interested in being featured, just click here: 👉🏽 👉🏽 https://bit.ly/BPNFeatureFriday
⭐️ BlkPodNews Podcast Reviews
Our friend Captain Ron - Great Pods over at Great Pods has inspired us to fill a much needed gap for BIPOC independent podcasters, podcast reviews. Can you believe there are barely any verifiable podcast review sources for our community?
Over the past few weeks we have been working hard behind the scenes to develop a criteria that would offer a unique blend of professional critique and constructive guidance, aiming to elevate the standards of podcasting while boosting discoverability for diverse voices.
Anita Chinwendu Opara is spearheading this new chapter in BPN and we are looking forward to her reviews. You can learn more about Anita in 👉🏽 this issue of BPA Insider 👈🏽 . You can submit your podcast for review here:
In an effort to celebrate both the big and small wins, we are adding BPN Celebrates to the BPA Insider to help promote the work of Black & BIPOC podcasters and professionals in this space.
With so many news sources focusing only on “big” names in the industry and their wins, we wanted to give you all an opportunity to celebrate your wins with us and our readership.
Only one caveat, we have limited space, so it will be a curated list based on a first come, first served basis.
You can submit your BPN Celebration and any other content you would like to share here in this newsletter here: 🎊🎉 https://bit.ly/BPNContentSubmission 👈🏽
⭐️ BlkPodNews Business Features
We will be introducing a section to the newsletter where we highlight black owned businesses and owners within the podcast industry through a Q & A format.
This could be anything from podcast editing & production, all the way to a graphic artist. As long as your business offers services or products to podcast/content creators, we want to highlight you.
This will be rolling out over the next few weeks as well.
👨🏽💻 BPA Insider News & Notables
Bringing you recent news & tidbits you need to know from around the industry.
⭐️ The Black Podcasters Association has launched its first ever Insights Survey aimed at understanding the unique needs, challenges, and opportunities faced by Black podcasters, particularly in the realm of sponsorships.
Recognizing the importance of sponsorships in amplifying voices and fostering growth, the survey serves as a critical tool for community empowerment. By participating, podcasters contribute valuable data that will help shape strategies for wider audience reach and financial support.
Help us to have your voice heard and contribute to the betterment of the Black podcasting community; participate in the survey today.! » Take The Survey Today! «
⭐️ In a first of its kind, The Association of African Podcasters and Voice Artists(APVA ) presents it’s first ever landmark collection that honors influential voices in the industry, featuring insights from various APVA events, and celebrates the diversity and dynamism within the African audio-creative space. It aims to document and inspire, sharing the collective wisdom and experiences that drive the industry forward, while fostering growth and appreciation in the global community. » Check Out Powerful Statements from Africa’s Top Audio Creatives here! «
⭐️ Epic Echo Productions, formerly known as T.H.C. Media Network, announces a groundbreaking rebranding to reflect its renewed vision in the media industry. This strategic transformation signifies a commitment to innovation and creating resonant, impactful content. With a revamped visual identity and over 7 years of producing quality media, Epic Echo Productions is set to redefine storytelling and captivate audiences globally with its diverse range of entertainment podcasts. » Read the Press Release Here to Learn More! «
⭐️ Dominic Lawson, BPA member, award-winning podcast host and producer, announces the end of an era with the final season of "Black is America" starting February 1, 2024. A preview of Season 3 will debut on January 19, 2024, featuring the first minutes of two episodes: "Guion Bluford: The American Astronaut" as the opener and "Ann Lowe: An American Original" as the finale for Black History Month. The complete first and second seasons are available now, with anticipation for sharing more incredible stories during Black History Month. » Learn More About Black Is America Here! «
⭐️ The Daily, which had been the most listened-to podcast in Podtrac's monthly ranking for over three years, was recently surpassed by NPR's NPR News Now, moving from fourth to first place. This shift comes two months after The Daily celebrated five years as the top downloaded show on Podtrac, but it has now fallen to second place. Across the top 20 publishers, downloads decreased by nearly a quarter in December compared to the previous year. » Read More Here! «
⭐️As of the third quarter of 2023, 77% of U.S. weekly podcast listeners aged 13 and above report having ever binge-listened to a podcast. Edison Podcast Metrics, which is based on consumer recall rather than download data, reveals that binge-listening habits vary across different podcast genres. Fiction and True Crime podcasts have the highest rates of binge-listening, with 93% and 90% of their weekly listeners respectively having binged. In contrast, News and Technology podcasts have lower binge-listening rates, though still significant, with 73% for News and 72% for Technology. » Read More Here! «
⭐️ Audacy, a major player in the radio and podcast industry in the United States, has filed for Chapter 11 bankruptcy protection as a strategic move to manage and reduce its debt. » Read More Here! «
🚨 Share Your Content With Us!
You can submit your content, press releases, industry/breaking news, links, and podcast relevant information to our engaged audience. » Submit Here! «
📚 BPA Insider Education
It’s January and there are plenty of opportunities to celebrate, learn, and improve your podcasting game.
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🎓 NOW ACCEPTING SUBMISSIONS - The Black Podcasters Association (BPA) is accepting submissions for its 2024 BPA Academy Workshop and BPA Learning Labs Sessions. These monthly sessions offer educational opportunities to both BPA members and the broader podcasting community. The platform is ideal for those who want to showcase their expertise, educational programs, services, or products to professional and engaged podcasters. Interested individuals should complete the BPA's submission form to be contacted by the BPA's education team.
🎓 SEO in a Weekend Live, scheduled for January 2024, is an essential virtual workshop for small businesses and budding agencies looking to enhance their online presence. This interactive, two-day event, led by seasoned SEO Strategist Akilah Thompkins-Robinson, offers hands-on training in SEO fundamentals, from keyword research to technical optimization. Ideal for beginners and those with some SEO experience, the workshop promises to equip participants with the skills needed to boost website visibility, drive targeted traffic, and achieve greater online sales and presence. » RSVP & Attend Here! «
🎓 The guide, written by Alec Opperman, focuses on maintaining audience interest on YouTube through the 'curiosity gap'. It highlights the importance of titles and thumbnails in sparking viewer interest and explores various ways to craft them, such as asking questions, making declarations, describing missions and challenges, and structuring videos as lists. To keep viewers engaged, it suggests techniques like reiterating the video's purpose, using cold opens, and signposting what's to come. » Read More Here! «
Learn About This Week’s Sponsor:
📈 BPA Insider Marketing & Social News
📍 It’s back for 2024! The 2024 Podcast Planner, designed for indie and solopreneur podcasters, offers a comprehensive 12-month digital tool to plan, produce, and promote podcasts. The planner includes features for planning episodes, tracking keywords, and managing income and expenses, along with a new checklist for optimizing show notes. It also features a masterclass on creating an effective podcast production workflow. Trusted by over 365 podcasters since 2020, the planner is created by Melody Johnson and Danielle Desir Corbett , who have helped podcasters worldwide reach new audiences. » Learn More Here! «
📍Spotify's editorial playlists, once a major influence in music promotion, are losing their prominence as the platform shifts towards automated, algorithm-driven music discovery. This change has been noted by the industry, with streams from popular playlists like RapCaviar declining significantly. Spotify's focus on AI features like an AI DJ and Daylist reflects a broader trend in the music industry towards personalized listening experiences. » Read More Here! «
📍Current trends in ethical marketing, especially concerning AI, data, and privacy, highlight the importance of balancing technological advancements with ethical considerations. Marketers are increasingly utilizing generative AI, which raises significant ethical risks. The focus is on prioritizing the people involved in the marketing process and ensuring that emerging technologies are used responsibly. Key takeaways from research and Salesforce's experience include understanding the current state of the marketing industry, consumer sentiments, and strategies for balancing risk and reward ethically. Insights into Salesforce's approach reveal the significance of trust, safety, and privacy in ethical marketing practices and products. » Learn More Here! «
📍The audio industry in 2023 experienced significant changes and challenges. With evolving technologies like AI and shifts in platform usage, the traditional podcast definition is blurring, as seen with YouTube's rise in podcasting. Podcasting's boom phase seems to be over, with a trend towards rightsizing and fewer jobs due to over-expansion and underperformance. Notably, Amazon's live radio app Amp closed, indicating changes in broadcast radio and streaming. Brand safety became a key focus in 2023, highlighting the need for content that aligns with brand values. Public radio, facing declining listenership and revenue, had to make budget cuts and layoffs. Overall, the audio industry's future success hinges on adapting to these trends and technological advancements. » Read More Here ! «
🎉 Get Featured With BlkPodNews.com
Did you know you could be a feature on our weekly segment, Feature Friday written byAdell Coleman? Well now you do. » Sign Up Here! «
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🥳 BPA Insider Need To Know Events
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🎉 The Black Podcasters Association is turning 2 years old! Join the Black Podcasters Association in Brooklyn, NYC on February 29th, 2024 for their 2nd Anniversary celebration. It will be a night filled with joy, community, and entertainment. Attendees can look forward to celebrating the achievements of Black voices in podcasting, networking with industry peers, enjoying karaoke, food and drinks . Tickets are available for this limited-space event, and attendees are encouraged to come as they are. For more info on sponsorship opportunities, details or queries, contact hello@blackpodcastersassociation.com» Get Your Tickets Today! «
🎉 Podfest is coming and its celebrating 10 years! We are only a few weeks away (Jan. 25th-28th) and tickets are going fast. You don’t want to miss this amazing event. » Get Your Tickets Today! «
🎉 Podcast Movement Evolutions recently announced their speakers for their event in Los Angeles. You can check out who is speaking this year and grab your early bird tickets! » Learn More Here! «
This Post Is Sponsored By It’$ My Money by Patrina Dixon
Join Patrina Dixon, Personal Finance Expert, International Speaker, and Best Selling Author. Patrina guides individuals towards financial freedom through P. Dixon Consulting, offering money management workshops for all ages and sharing her insights in her best-selling journal series "It’$ My Money™." Discover essential financial tips on her blog and gain valuable insights from The Money Exchange podcast. » Learn More Here! «
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