This Post Is Sponsored By The Head Nod Podcast: Black Life At A PWI
Dive deep into the experiences of Black life in predominantly white spaces with "The Head Nod" podcast, co-hosted by industry heavyweights Adell Coleman and Anna DeShawn. Launching on August 15th, this groundbreaking series promises an authentic and enlightening journey through the college experiences of Black students at PWIs. 🎧 Click here to follow now and be the first to hear the premiere episode!
We’ve Reached A New Milestone… 1500 Subscribers!
Thank you to each and everyone of you, our subscribers, for helping us to reach this wonderful milestone.
Since launching this newsletter, our goal was to be to create a space that allowed Black podcast creatives and professionals to have one place where they can educate themselves and become more aware of the inner workings of the industry, through news, events, articles, highlights and more that are important to them.
BlkPodNews™ is a reader-supported publication. To receive new posts and support my work, consider becoming a free or paid subscriber.
A safe-space that was representative of their place within the podcast industry.
Over the past year, we couldn’t have predicted that our newsletter would do more than just reach Black podcast creatives and professionals, but become another resource, amongst other great resources, for ALL groups of people within the podcast industry.
BlkPodNews.com is read across 46 States within the United States and in 59 countries globally. This wouldn’t have happened without you!
We are thankful to the contributors and BlkPodNews team , whos worked has helped turn this newsletter into an amazing resource for the podcast industry. They work so hard behind the scenes to bring you the content that many of you have expressed both publically and behind the scenes.
As we look forward to 2024, we are looking to continue to grow with you.
We want to encourage you to join us on this journey. We welcome contributions from our readers such as articles, press releases, op-eds, feautres, tips/how-tos and more. So please reach out to us if you would like to have your voice heard.
If you are a Black podcast creative or professional and would like to be highlighted for our Feature Friday powered by DCP Entertainment News and written by the wonderful Adell Coleman , we encourage you to sign up!
You can find all information you need to contribute or register for Feature Friday in our Submit Your Content Section.
We thank you all for your support and being a part of this platform. We only ask one thing, help us to get to 3K subscribers. Please continue to like, share, and tell your friends, family, and colleagues about us.
Sincerely,
Corey Gumbs
Editor & Founder
Behind the Scenes with Black Women in Podcasting with DJ Tricey Trice - Replay
Did you have the opportunity to tune into the second episode of our three-part series, "Behind the Scenes with Black Women in Podcasting"?
Access the replay and join this dope and powerful conversation between Deneen L. Garrett and DJ Tricey Trice, as they delve deep into Tricey’s impressive journey in the podcast industry.
This series is dedicated to spotlighting the outstanding contributions of Black women working tirelessly behind the scenes - as animators, producers, and executives.
Originally initiated in March to commemorate Women's History Month, this series resumed in July, showcasing these professionals' distinctive narratives. Our upcoming segments will introduce you to more such trailblazing women, culminating in an engaging collective dialogue at Afros & Audio Podcast Festival in Baltimore on October 21st.
The role and experiences of a podcast producer within a media enterprise, including insights into crafting podcasts and animated shorts. (Casby Bias - replay available at: https://bit.ly/BPALiveCasbyBias)
The art of generating content that not only represents brands but also ensures successful sales conversions. (DJ Tricey Trice. - replay availabl at: https://bit.ly/BPALiveDJTriceyTrice)
UPCOMING: The challenges and rewards of spearheading a multimedia corporation, taking the example of DCP Entertainment. (With insights from Adell Coleman)
Hailing from Hammond, IN, and a proud Purdue University alumnus, Tricey Trice boasts a commendable tenure in DJing and significant marketing experience gained from stalwarts like AT&T, Nuvo Magazine, and Radio One Indianapolis.
Presently, she holds pivotal roles as Managing Producer and Senior Account Manager at Studio71 Podcasts and co-manages Trindi Media Group in Los Angeles.
The mission of Trindi Media Group is to assist brands and creators in developing content that strengthens brand collaborations and fosters business expansion.
A Double Feature of BIPOC Podcast Community Events at Podcast Movement: RSVP Today!
🎙️ Immerse Yourself at Audio Flavor Social: Elevate Your Podcasting Journey! 🌟
Audio Flavor Social is here to empower and inspire BIPOC podcast creators like never before. Hosted by the trailblazing BIPOC Podcast Creators, this premier network and learn experience promises an immersive and fun experience.
*Allies welcome!
Don't miss this extraordinary event! Secure your spot at the Audio Flavor Social now and embark on a journey that will ignite your passion, elevate your creativity, and unlock the true potential of your podcast. Let's celebrate diversity, empower voices, and make podcasting history together!
🎟️ Limited tickets available. Book now!
🚨This event is open to all BIPOC Podcast Creators and allies. You do not need to be a BIPOC Creator to attend.
Connect & Celebrate at the BIPOC Podcast Creators Luncheon
Date: Wednesday, August 23rd. -Time: 12:30 - 1:30 p.m. MST Location: Crest 4/5 (Private rooms to the left of Registration)
Step away from the conference hubbub and indulge in a unique networking opportunity at Podcast Movement. Simplecast proudly presents an hour-long private networking luncheon tailored especially for the vibrant BIPOC Podcast Creators community.
RSVP Now This event is complimentary and open to all BIPOC Podcast Creators and their allies. Ensure your spot at this not-to-be-missed event by reserving your place now.
The BPA Academy™ Learning Labs Presents: Strategic Collaborations to Elevate your Brand
Ever feel like your brand has more potential waiting to be unlocked?
Let's dive into the world of strategic collaborations! On August 24th, 2023, at 7 PM Eastern, The BPA is hosting a not-to-be-missed live online event: "Strategic Collaborations to Elevate Your Brand."
Here's the thing - success today isn't just about going solo. It's about joining forces with the right partners and tapping into shared growth opportunities. 🤝
Why Attend?
Master Collaborations: Discover the magic behind partnerships that can give your brand a massive boost in visibility.
Pick Perfect Partners: Get insights into finding partners that vibe with your brand values and vision.
Build Lasting Bonds: Learn the ins and outs of creating partnerships that aren't just for now but forever.
Your brand deserves a world of connections and growth. And with Tonya McKenzie, founder of Sands & Shores, guiding the session, you’re sure to walk away with actionable insights.
All Are Welcome!
Whether you're a newbie podcaster or a seasoned brand strategist, this session's for you.
And here's a sweet deal - if you're a BPA Member, you get in for FREE.
Not a member yet? Hop onto www.GetBPA.com, join today, and enjoy a cool 2 months off!
For our amazing non-members, it's just a $10 ticket to a world of brand-boosting wisdom.
Afripods Leveraging Broadcast-to-Podcast Technology: The Future of Radio in Africa
In today's rapidly digitizing world, the conventional ways we consume media are evolving. With the rise of podcasting as a favorite medium, Africa is not just catching up, but in some ways, setting the pace. A remarkable example of this trend is the pioneering work done by Afripods with their innovative Broadcast-to-Podcast (B2P) technology.
Afripods: A Revolution in Broadcasting
Afripods, a leader in podcast hosting and distribution in Africa, recently unveiled its B2P technology. After nearly two years of meticulous development, the results are groundbreaking. Radio stations participating in the B2P program experienced a whopping 895% surge in streams within a mere six months.
This success isn't just limited to a single country. Over 110 radio stations spanning eight African nations have adopted the B2P platform, broadcasting content in over ten distinct languages. The uptake of this technology indicates a significant shift in the radio industry – from traditional broadcasting to on-demand radio content.
Understanding the B2P Potential
What makes the Broadcast-to-Podcast model so significant? It taps into the burgeoning podcast audience, which is projected to exceed 504.9 million listeners globally by 2024. Advertisers see the potential, with global podcasting ad revenue anticipated to surpass $3.7 billion in the same timeframe.
Afripods' research reveals an essential fact - 81% of African radio enthusiasts express a keen interest in on-demand radio. Furthermore, 69% of these listeners are already familiar with podcasts. These numbers signify an unmissable opportunity for radio stations to transform their one-off broadcasts into evergreen content. This not only ensures a broader reach and prolonged shelf life for content but also opens up new revenue streams.
The Young and The Restless
One cannot overlook the demographic advantage that sub-Saharan Africa enjoys. With 70% of its population under the age of 30, the region boasts the youngest demographic globally. This energetic and tech-savvy group craves on-demand content, with podcasting squarely in their crosshairs.
Kevin Y. Brown, the Chief Content Officer & Head of Strategy at Afripods, captures this sentiment perfectly. He notes that B2P emerges as the perfect solution for radio stations, enabling them to connect with their audience effectively - both present and future.
Conclusion: The Road Ahead
Afripods’ B2P technology is not just a glimpse into the future of radio broadcasting in Africa; it’s the blueprint for its evolution. As the platform plans its expansion to 15 markets, accommodating up to 20 languages by the end of 2023, the message is clear: the future of radio in Africa is on-demand.
For broadcasters and media houses seeking to expand their reach and revenue, the journey begins with embracing innovations like B2P. In a world where content is king, making it accessible and evergreen is the key to the kingdom.
For more information on Afripods and its game-changing technology, visit www.afripods.africa/b2p.
Unlocking the Power of Strategic Brand Partnerships: A new Ebook by Lloyd George
The Black Podcasters Association proudly introduces an invaluable resource penned by one of our esteemed members, Lloyd George. If you’ve been trying to to transform your creative passion into a lucrative collaboration with top-tier brands, you're in for a treat.
In his new eBook, Lloyd George guides you on your journey to landing brand deals. Contrary to popular belief, you don’t need a vast follower count.
Inside the book, Lloyd breaks down the three essential elements to appeal to brands, that surprisingly remain overlooked by many, even those boasting followers in the millions.
Ever wonder how some creators manage to collaborate with renowned companies like LinkedIn and Spotify?
Lloyd’s own journey is a testament that his strategies works. He has generated over $7,295 in brand deals within just one month, all while only having a modest 2k following on Instagram.
Unlock Success Now: Grab your copy of Lloyd George's game-changing eBook today!
Ncuti Gatwa, best recognized for his stellar performances in Netflix’s “Sex Education” and as the 15th Doctor Who, is set to lend his voice to one of Charles Dickens’ most celebrated characters, David Copperfield. This marks yet another fascinating adaptation in the world of audiobooks, demonstrating the evergreen charm of Dickens’ tales, now retold in a modern format.
Helmed by Oscar-winning director Sam Mendes, previously known for movies such as "American Beauty" and "Skyfall," this isn’t his first rendezvous with Dickens on Audible. He earlier served as the executive producer for "Oliver Twist," which, with its riveting narration and captivating soundscapes, earned accolades last year.
Adding to the ensemble are names such as Helena Bonham Carter of the “Harry Potter” series, Theo James from “The White Lotus,” and “The Hobbit’s” Richard Armitage, among others. As the cast prepares to breathe new life into Dickens' masterpiece, listeners worldwide await a fresh immersive experience, blending classic literature with contemporary performance artistry.
As we mark our calendars for the global release on 30 November, Audible promises that the cinematic sound design, combined with Gatwa's charismatic voice, will transport listeners directly into Dickens’ universe, accentuating every emotion, from David's challenges to his accomplishments.
Countdown to the 5th Annual Afros & Audio Podcast Festival: Tickets Available
Greetings! We trust you're enjoying a fantastic summer.
The countdown is on! We're less than three months away from the 5th Annual Afros & Audio Podcast Festival. This unique two-day conference, designed by and for Black independent podcast creatives and audio professionals, is an event not to be missed.
Make your stay even more memorable by booking your accommodation at our official hotel partner, the Renaissance Harbor Place Hotel, which will also host our exciting after party on Saturday evening.
We're deeply grateful for your continued support, allowing us to serve our cherished podcast community and create a conference experience that stands out in the podcasting industry.
The world’s new leading platform for indie artists, podcasters, & creatives. Join Today!
🔔 BPA Insider Notables
⭐️ Boost Your Podcast Visibility at the Afros & Audio Festival! - Seize the exclusive opportunity to showcase your podcast at the 5th Annual Afros & Audio Podcast Festival. For just $250, gain three months of exposure both at the event and online, while supporting your favorite podcast conference. » Read More Here! «
⭐️ Beyond the Metrics: Riismandel on Ad Measurement in Podcasting - In his latest piece, Paul Riismandel delves into the transformative power of holistic ad measurement in podcasting. Drawing from his rich experience, Riismandel underscores the need for podcasters and publishers to go beyond surface-level metrics, emphasizing the synergy between messaging, medium, and audience for optimal ad performance » Read More Here! «
⭐️ Horizon Media Uncovers: Trust Deficit Doesn’t Equate to Declined Usage- In a recent article by Michael Bürgi, the evolving dynamics of social media are dissected, revealing a widening trust gap among users, especially concerning data safety, trustworthy information, and protection from hate speech. Despite these concerns, Horizon Media's study found that 86% of respondents won't change their social media usage patterns, emphasizing the platforms' deeply ingrained role in contemporary communication and commerce. » Read More Here! «
⭐️ Podcast Potential: Breaking Down ROI for Brands - Diving deep into the realm of branded podcasting, Jen Moss (Founder of JAR Audio) and Jeff Vidler (Founder of Signal Hill Insights) unravel the intricacies of Podcast ROI. Through this ultimate guide, they offer clarity on the nuanced value of podcasting, providing keen insights into how brands can measure the tangible and intangible returns from their podcasting investments. » Read More Here! «
⭐️ Descript Amplifies Its Toolkit with SquadCast Acquisition - Podcast-editing tool Descript has acquired SquadCast, a service that aids podcast hosts in recording conversations with their guests. With this acquisition, Descript subscribers can seamlessly record, edit, and publish podcasts, while existing SquadCast users have the option to continue using the service standalone. Congrats to the Descript & Squadcast teams and communities.
⭐️ Behind the Glitz: The Dark Side of Influencer Marketing- In a candid conversation featured in Krystal Scanlon's recent article, a seasoned director of brand strategy and influencer marketing unveils the darker side of the influencer industry. Delving into unethical hiring practices and exploitation, the article provides a raw glimpse into the challenges influencers face amidst unscrupulous agents and agency practices.. » Read More Here! «
⭐️ From Listener to Customer: Crafting the Perfect Podcast Ad Strategy - PodPod sheds light on the rapidly evolving landscape of podcast advertising, underscoring the increased investment in podcast ad analytics and the pivotal shift towards targeted advertising. Guided by industry experts, the article provides practical advice for brands exploring podcast advertising, emphasizing the need for effective storytelling, audience relevance, and the strategic choice between host-read and programmatic ads. » Read More Here! «
This Post Is Sponsored By The Head Nod Podcast: Black Life At A PWI
Dive deep into the experiences of Black life in predominantly white spaces with "The Head Nod" podcast, co-hosted by industry heavyweights Adell Coleman and Anna DeShawn. Launching on August 15th, this groundbreaking series promises an authentic and enlightening journey through the college experiences of Black students at PWIs. 🎧 Click here to follow now and be the first to hear the premiere episode!
👍🏽 Liked this Issue? Please share the same joy your felt with your friends and network.
Is there an advertising opportunity on your publication?