A BPA Insider Spotlight: The Money Exchange Podcast with Patrina Dixon
A BPA Insider Spotlight: The Money Exchange Podcast with Patrina Dixon
A Blk Pod News Q&A with Patrina Dixon
We are excited to bring you this exclusive Q&A with Patrina Dixon, the host of the podcast, "The Money Exchange Podcast". Her show focuses on personal finances, entrepreneurship and small business grants. Patrina interviews amazing guests who share their stories in one of the focus topics while giving practical strategies to help listeners along their own journeys. Patrina also drops solo episodes - which are becoming fan favorites.
In this issue we discuss Patrina’s 2024 plans for The Money Exchange as well as her financial education company and brand - It’$ My Money® and her ideal podcast guest and clients.
Who is Patrina Dixon??
Patrina Dixon is a Certified Financial Education Instructor, Registered Financial Consultant, Two Time #1 Best Selling Author and Speaker. She is a proud One Hundred Women of Color alumni.
As Founder and CEO of It’$ My Money, Patrina and her team are on a mission to help people transform their lives by mastering money management skills. You can find her award nominated content on her blog and social pages.
Patrina has been featured in Black Enterprise, Yahoo Finance, Real Simple, and Fox61. She is the star and executive producer of her very own local CT TV show entitled It'$ My Money.
Patrina has taught personal finance workshops in high schools, colleges, universities, businesses, prisons, detention homes, events, from Rhode Island to New York to Texas and tons of states in between and even as far as Trinidad and Tobago.
She attended the University of Hartford’s Barney School of Business, holds a Financial Management as well as a Women in Business certificate from Cornell University. She also graduated from Goldman Sachs One Hundred Black Women | Black in Business Program. Her most notable role is that of a wife and mom.
Why did you become a Personal Finance Coach?
Years ago, while working in corporate america, I was on a mission to climb the ladder, make more money each year. I accomplished this goal, but still was living the paycheck to paycheck cycle.
Getting paid, spending, regretting the spending and did it over and over again every two weeks.
Then one day I decided I wanted something different.
I began learning how to think about money differently, how to use and spend it differently. I learned strategies to help along the way with one of the most important learned lessons: executing on what I learned.
After achieving personal success with my finances, I wanted to do my part to ensure everyone learned the same.
This desire led me to the coaching path.
What motivated you to start your podcast, The Money Exchange?
My goal was to do all I can to reach as many people as possible with financial information that can help them along their financial journeys.
With so many people listening to podcasts and being a fan of podcasts myself, I realized that this would be a great medium to deliver financial education to people who may not have to the opportunities to receive it otherwise.
I also wanted The Money Exchange to be used as a tool of empowerment for audiences through conversations about people who are doing things and succeeding, that way they can learn and be inspired to accomplish their goals.
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What are the goals the Money Exchange Podcast for 2024?
To continue to have fun. I love podcasting.
I love having authentic conversations with my guests and also enjoying the solo episodes as well. When I first starting doing solo episodes it was a little weird as I had only done my show interview style.
My solo episodes very often rank in the top listened episodes.
You can check out the most recent solo episode here This specific solo episode gives a recap of 2023 podcast and a sneak peak into goals for 2024 for the show + a bonus recap of the Goldman Sachs, One Million Black Women | Black in Business Program I graduated from.
I also have decided to record the show on a new platform as opposed to zoom and I would love to have the show sponsored.
Your financial education company has been around for sometime, do you have a focus area or target audience for 2024?
Yes. My company was established in 2016 and continues to grow.
In 2024 we plan to continue growth efforts with a focus on scaling. The brand It’$ My Money has made great traction in the personal finance space. The brand also includes a weekly blog and weekly newsletter which are other ways Patrina provides financial content to the It’$ My Money community.
Our focus for our financial workshops and speaking engagements are in colleges, businesses and non-profit organizations who serves youth or women.
We have a goal to impact many, many lives with money management skills and a path to wealth building. A sweet spot for these sessions are students in the 11th grade and above. My team and I are focusing on increasing our network within these areas.
What are things you would attribute to the success of your podcast and business?
My team. I have always had great people who work on the It”$ My Money team. Each of them play vital roles the success of both the podcast and business.
I have an operation manager for the podcast and I have people on the content side for the podcast and business including social media, and an assistant that helps with administrative side of things. There is also another financial facilitator who does workshops.
Also for the podcast, the consistency in posting the episodes which is the 1st and 3rd of every month and asking the guest to promote the episodes and providing them with assets to make it easy for them to do so. We have also started requesting them as collaborators on The Money Exchange podcast instagram account and that has helped as well.They also began using the video portion of the podcast for It’$ My Money with Patrina Dixon YouTube channel
For the business, knowing and better understanding the personas of the potential clients, connecting more with them online as well as in person and doing more research on the potential clients to ensure our proposals align to their missions and goals for a given year or quarter.
If you had to name one highlight of 2023 for your podcast or business, what would that be?
This is a hard one as I truly enjoy all the work I do.
If I had to name one highlight, I guess it would be the fact that I advocated, for 4 and a half years, with the state senator of CT to pass legislation to have a requirement for high school students to take a full semester, half credit course in personal finance and in June of 2023 the bill was signed.
Now every high school student in the state of CT has access to a personal finance course and must take it before graduating. Receiving the invitation from the Governor to be an attendee for the signing of that bill was an amazing day.
Who is an ideal guest for your podcast?
Anyone who has…
a great money story, including failing and succeeding
someone who is a small business owner and has tips on how they raised capital for their business
tips for others to start a business in their industry
You can contact Patrina’s podcast team about podcast guest opportunities here!
You also have your newsletter, Grants For Small Business. Can you explain what it is exactly?
Grants for Small Business Owners is a monthly publication of TONS of grant and accelerator opportunities - to help business owners to get that bag. It is accessed via a free subscription. We have almost 4,000 subscribers and growing almost every day.The team curates grant opportunities and sends the subscribers the list on the 25th of every month.
Then there are our Elite subscribers. Our Elite subscribers receive an expanded list as well as a guide on many topics to help them and their business be better candidates for grant dollars. I have received several grants for my business and I have learned along the way, through each experience helpful tips to help the application process.
Another exclusive for our Elite subscribers, are the live sessions hosted by me as well as other experts on various topics to help with the grant process and their business. These live sessions are recorded and made available to the archives on the platform. You can subscribe to
and access our the content within our archive.What do you want the readers to know about Patrina Dixon and how can they reach out to you?
As Founder & CEO, Patrina Dixon is helping to change the financial space through her black-woman-owned financial education company, It’$ My Money.
Its mission is to educate high school students to adults on personal finance, investing, and entrepreneurship. With in-person and online sessions, the company makes personal finance easier to learn (or re-learn) with hands-on activities, relatable strategies, and education that are valuable to the real-life journey.
I always encourage attendees to respond to - Whose Money is it?....With It’$ My Money! This is affirmation, that proclamation of how they will do right by it, treat it right, care for it and make it grow.
You can engage Patrina on her It’$ My Money platform, on social media platforms (@itsmymoney_), her blog & podcast, and through several published best-selling books.
Our business is to help people unlock their money management potential.
My team and I will continue impacting lives through the work we do and create. To work with us https://itsmymoney.info/contact/
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