The BPA Insider presented by Going Wild with Going Wild with Dr. Rae Wynn-Grant Vol. 1 | Issue 30
Weekly Industry News and Updates About Black Podcast Creatives & Professionals
This Post Is Sponsored By Going Wild with Dr. Rae Wynn-Grant
Dive into the intricate tapestry of the natural world with the release of Season 3 of "Going Wild with Dr. Rae Wynn-Grant." This season goes beyond just animal stories, taking you on a comprehensive journey through the entire ecological web—from the microscopic to apex predators. Don't miss out on this enlightening exploration; listen now and subscribe to discover how we can redefine our relationship with nature. » Listen & Subscribe «
Introducing Our Newest Team Member: Sherley Joseph
We are thrilled to welcome Sherley Joseph (
) as the newest contributor to BlkPodNews.com, where she will be curating content for our exciting new section, "Northern Voices."This section is dedicated to exploring the dynamic world of podcasting in Canada, with a special focus on amplifying Black Canadian voices. Sherley brings a wealth of experience to our team, hailing from Toronto with over a decade of expertise in podcasting, audio production, and social media management.
As the co-founder of The Chonilla Network, she has been instrumental in elevating diverse voices in both Canadian and American podcasting landscapes.
Her portfolio includes the Sherley & Clove Podcast, the Black Canadian Creators Podcast & IG theme page, and the "People of Canada" image site. With professional stints at organizations like McGillivray Group, VisitMTL, Adecco, and as a Radio Producer and co-host at CKVL 100.1 FM in Montreal.
Sherley is a powerhouse of digital storytelling. As a Humber College alum in Radio and Television Broadcasting, she also offers invaluable mentorship and guidance to aspiring podcasters.
Join us in welcoming Sherley as we look forward to co-creating impactful narratives in the digital media space.
Welcome to the family, Sherley!
👨🏽💻 BPA Insider News & Notables
Bringing you recent news & tidbits you need to know from around the industry.
⭐️ The 5th Annual Afros & Audio Podcast Festival begins this Friday in Baltimore. There is still time to get your tickets, and as an added bonus get your BlkPodNew discount using promo code: cg2023afau.
This is a can’t miss event and will be happening in this years location of Baltimore, Maryland on October 21-22, 2023. You can attend this festival in person or virtually. » Click Here To Learn More & Use Your Discount Code! «
⭐️ The Black Podcasters Association has launched its first ever Insights Survey aimed at understanding the unique needs, challenges, and opportunities faced by Black podcasters, particularly in the realm of sponsorships.
Recognizing the importance of sponsorships in amplifying voices and fostering growth, the survey serves as a critical tool for community empowerment. By participating, podcasters contribute valuable data that will help shape strategies for wider audience reach and financial support.
Help us to have your voice heard and contribute to the betterment of the Black podcasting community; participate in the survey today.! » Take The Survey Today! «
⭐️ Corey Gumbs, Founder of the Black Podcasters Association, is set to participate in the "NJ Content Creators Mixer" during Newark Tech Week. Hosted by ABF Creative and the Podcasters of NJ, the event aims to explore the impact of AI on podcasting and content creation. From audience targeting to monetization strategies, this expert panel will offer invaluable insights for both industry veterans and newcomers looking to leverage AI for brand elevation and revenue generation » Learn More Here! «
⭐️ The second annual Signal Awards, recognizing excellence in podcasting, announced its winners, including high-profile names like Michelle Obama, Oprah Winfrey, and Audible, which was named the Signal Company of the Year. The awards saw over 130,000 public votes and nearly 2,000 entries, making it one of the largest honors in the podcasting world.
We also want to send a special shout out to BPA Member, Dominic Lawson for winning 2 Golds, 3 Silvers, and 1 Bronze Singal Awards for his award-winning series, Black Is America.
The winners will be celebrated at a reception at The Bowery NYC on October 23, 2023. Learn more about the industry's best and brightest in podcasting. » Support & Learn More Here! «
⭐️ Congratulations to Chidinma (Chid Suzan) of the But What Do I Know? Podcast for reaching the podcast download milestone of 100,000 downloads and on winning the Silver Award for the Education shows category in the 2023 Signal Awards.
The But What Do I Know? Podcast is a space for conversations that affirm, educate and heal. With topics ranging from wellness to personal development and with guests such as Dr. Tega Edwin (Her Career Doctor) and Simone Saunders (The Cognitive Corner), listeners can definitely expect a mixture of laughter (some kee-kees will be had) and reflection. » Listen On Your Platform of Choice «
⭐️ LeVar Burton, renowned for his literacy advocacy and the podcast "LeVar Burton Reads," is launching a new educational podcast for children called "Sound Detectives" on SiriusXM. The show features Burton as an inventor and founder of the Museum of Sound, who, along with characters Detective Hunch and Audie the Ear, solves mysteries related to vanishing sounds from various cultures. Designed for children aged five and up, the podcast will be available every Wednesday starting November 1 and aims to teach kids the importance of attentive listening. » Learn More Here! «
⭐️ The 2023 Latino Podcast Listener Report by Edison Research reveals a significant surge in podcast listenership among U.S. Latinos, with monthly listeners increasing by 52% since 2020. The report highlights that nearly half of Latino weekly podcast listeners have made a purchase based on podcast ads, and they control a purchasing power of $2.8 trillion. With Latinos being described as "a dream consumer" due to their digital nativity and multi-platform engagement, the study underscores the effectiveness of podcasts as a medium to reach this demographic. » Learn More Here & Support the Project «
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You can submit your content, press releases, industry/breaking news, links, and podcast relevant information to our engaged audience. » Submit Here! «
📚 BPA Insider Education
It’s October and there are plenty of opportunities to celebrate, learn, and improve your podcasting game.
🎓 Step into a world of imagination and nostalgia with "Best. Game. Show. Ever," a live storytelling event hosted by Stephanie Cole. Scheduled for October 19, 2023, from 7:30 PM to 8:00 PM Eastern in your local time, this 30-minute session invites you to escape the daily grind, relax, and indulge in the whimsical "You're Welcome" game. Don't miss this chance to unwind and laugh—reserve your spot today! » RSVP & Listen Here! «
🎓 Join Descript's Ashley Hamer and
, along with podcast marketing expert of Tink Media, for an hour-long live event focused on elevating your podcast marketing. The session will cover a range of essential topics including cross-promotions, podcast newsletters, pitching your show to listening apps, and leveraging audiograms and clips for social media. » Watch The Replay Here! «🎓 The Podcast Landscape Study by Sounds Profitable reveals a surprising trend: 40% of Americans aged 18 and up are likely to listen to podcasts about their favorite brands or products, making it one of the top three podcast genres in the U.S. The study, conducted in partnership with organizations like PRX, BetterHelp, and ESPN Podcasts, delves into the demographics most interested in branded content and how this can be a "force multiplier" for the podcasting industry.
Don't miss the free 30-minute webinar on October 18th at 2PM Eastern to explore the untapped potential of branded podcasts and how they can drive growth and revenue. » RSVP & Listen Here! «
🎓 Rory Sutherland, author of "Alchemy" and a senior advertising executive, is a thought leader in understanding why certain ideas resonate with people while others fall flat. His expertise in marketing and advertising offers invaluable insights into consumer behavior, making him a go-to resource for podcasters looking to effectively engage their audience and monetize their content. Diary of A CEO podcast host, Steven Bartlett, engages Rory in a great conversation about building a brand and consumer habits. » Watch & Learn More Here! «
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📈 BPA Insider Marketing & Social News
📍 A recent study by iHeartMedia and Pushkin Industries reveals a "cultural chasm" between marketers and typical Americans, urging brands to reevaluate their media strategies to better align with real consumer interests. iHeartMedia CMO Gayle Troberman emphasizes the untapped potential of audio, noting that while Americans spend 31% of their media time on audio, it receives only 9% of media dollars. For podcasters, this study underscores the importance of audio as a growing medium with high engagement and low ad-skipping rates, making it crucial for brands to invest in a comprehensive podcast strategy to effectively reach diverse audiences. » Read More Here! «
📍 As of October 2023, the most popular podcast listening apps according to data from Transistor podcast hosting are Apple Podcasts (51.681% of downloads) and Spotify Podcasts (27.762%). While these platforms dominate the market, the article also highlights other noteworthy apps for both iOS and Android users, such as Pocket Casts, which offers advanced features like increased listening speed and automatic intro skipping, and Overcast, known for its "Smart Speed" and "Voice Boost" features. » Read More Here! «
📍Sounds Profitable published a joint statement by Bryan Barletta, and supported by multiple industry partners, the podcast industry announced enhancements to its primary metric: the download. The improvements, which were incorporated in Apple's iOS 17 release on September 18, 2023, aim to align reported downloads more closely with actual listener consumption. These changes are expected to refine campaign performance and require a strategic approach from publishers, especially as they enter Q4. » Read More Here! «
📍The Canadian Radio-television and Telecommunications Commission (CRTC) has announced new regulations under the Online Streaming Act, requiring online streaming services with annual revenues of $10 million or more to register with the CRTC by November 28. The act, which aims to modernize the Broadcasting Act, mandates platforms like Netflix, YouTube, and TikTok to contribute to and promote Canadian content. Additionally, certain streaming services must provide content and subscriber information in a manner not tied to specific mobile or internet services. For more details on how this impacts the streaming landscape in Canada, learn more. » Read More Here! «
📍 The podcast industry is grappling with issues of data manipulation and ad fraud, as companies like iBoostReach offer to artificially boost podcast downloads. This practice raises ethical concerns, particularly for advertisers who rely on organic download numbers to measure the success of their campaigns. As podcast advertising continues to grow, the industry faces the challenge of maintaining transparency and integrity in its metrics. » Read More Here! «
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🥳 BPA Insider Need To Know Events
🎉 Get a special discount on your tickets to the upcoming 5th Annual Afros & Audio Podcast Festival, using promo code: cg2023afau
This is a can’t miss event and will be happening in this years location of Baltimore, Maryland on October 21-22, 2023. You can attend this festival in person or virtually. » Click Here To Learn More & RSVP Your Ticket «
🎉 Canadian Podcast Awards are still accepting nominations until October 22nd, 2023. » Nominate Your Podcast Here! «
🎉 Don't miss the upcoming Female Creators x NYC event, an exclusive gathering designed for women in the creative and entrepreneurial sectors. The event promises a night of inspiration, engaging conversations, and exciting activities, all aimed at fostering meaningful connections among like-minded individuals. » Click Here To Learn More & RSVP Your Ticket «
🎉 Join the PODTalks October Virtual Event on Thursday, October 19th, 2023, for an immersive experience aimed at empowering podcast hosts and guests. The event features 13 specialized sessions covering topics like rebranding your podcast, mastering concise communication, and much more. With live Q&A, collaboration opportunities, and exclusive access to products and services, this is a must-attend for anyone looking to elevate their podcasting game. » Click Here To Learn More & RSVP Your Ticket «
🎉 BIPOC Content Creators presents: Audio Flavor Social, a unique networking and social event for BIPOC podcasters and digital creators on Thursday, October 26th, from 5:00 to 7:30 p.m. PST in Phoenix. The event features a dynamic panel discussing emerging trends in podcasting, inclusive networking opportunities with Phoenix-based business owners, and exclusive event-only deals on podcasting tools. Held at Prestamos CDFI Women’s Business Center, the event also offers locally-made snacks, drinks, and live music by local artist KEAGAN. Tickets are limited and priced at $10.50 for early bird access. » Click Here To Learn More & RSVP Your Ticket «
🎉 The Podfest PodTour is coming to a city near you. Join the Podfest Team for an engaging afternoon meetup designed for podcast enthusiasts, whether you already have a podcast, are contemplating starting one, or need a boost to overcome "podfade" or "podpause." The event promises authentic networking opportunities and insightful discussions about the podcasting landscape. Open to all, this meetup serves as a motivational platform to rekindle your podcasting aspirations or kickstart new ones. Don't miss this chance to connect with like-minded individuals and talk shop about podcasting. » Click Here To Learn More & Get Tickets! «
🎉 Sistas With A Voice presents PodcastersRock 2023, a one-day virtual extravaganza set for Saturday, October 28, from 9 AM to 5 PM Eastern. This virtual shift makes the event accessible worldwide, allowing you to soak in industry wisdom and connect with podcast enthusiasts from the comfort of your home. Don't miss this opportunity to gain insights and network with like-minded individuals—get your virtual ticket today! » Learn More & Get Your Tickets Today! «
🎉 On Air Fest, known for its annual podcast-focused conference in Brooklyn, is expanding its horizons with a new Los Angeles event from November 1-4. Dubbed the On Air LA Annex 2023, the event will include podcast tapings, live performances, and art installations in venues such as the KCRW studios in Santa Monica. Festival founder Scott Newman emphasized L.A.'s vibrant creative culture and revealed that this year's event will feature an innovative exhibition of immersive stories and sonic experiments curated by local talent. » Learn More Here & RSVP! «
🎉 The RESONATE Podcast Festival is set to take place on November 3-4, 2023, at the Institute for Contemporary Art in Richmond, VA. The event aims to be a networking hub for both seasoned producers and newcomers in the podcasting industry, offering workshops, a live performance, and private pitch feedback sessions with industry veterans. Attendees can also enjoy art exhibitions, snacks, and a café, providing a comprehensive experience for podcast enthusiasts. » Learn More & RSVP! «
This Post Is Sponsored By Going Wild with Dr. Rae Wynn-Grant
Dive into the intricate tapestry of the natural world with the release of Season 3 of "Going Wild with Dr. Rae Wynn-Grant." This season goes beyond just animal stories, taking you on a comprehensive journey through the entire ecological web—from the microscopic to apex predators. Don't miss out on this enlightening exploration; listen now and subscribe to discover how we can redefine our relationship with nature. » Listen & Subscribe «
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